Start Business

Session: 10
E-Commerce is the fastest growing segment of our economy. It allows even the smallest business to reach a global audience with its product or message with minimal cost.

* E-Commerce Overview
o What is E-Commerce?
o Is an E-Commerce website right for your business?
o Money transactions

* Setting Up a Website
o Registering your domain name
o Hosting your website
o Building your website
o Hiring a professional website developer
o Designing your own website

* Tips For Developing a Successful Site
o Make your site easy to use
o Provide useful content
o Encourage customer feedback
o Develop a mailing list

* Online Marketing and Promotion
o Search engines - your primary marketing tool
o How does your website rank?
o What are people searching for?
o How to manage search engine placement
o Key components to successful search engine marketing for a website
o Search Engines and Resources
o Targeted E-Mail

* eBay
o How to get started
o Listing basics
o Fees
o Get the most from your eBay experience
o Don'ts of eBay